Glass celebrated its 10th anniversary last month. Not an entirely interrupted decade, of course. We will continue supporting Glass Enterprise Edition until September 15, 2023.

As of March 15, 2023, we will no longer sell Glass Enterprise Edition. Thank you for over a decade of innovation and partnership. Google confirmed plans to once again end support for its misunderstood bit of AR tech, writing: Here’s what we know for sure: The world still wasn’t ready for Glass, even after a product makeover and shift in focus. Is it possible to be ahead of your time twice? Or do you have to admit at a certain point that yours is an alternate timeline? I won’t call them out by name, but will say that I empathize with seeing a tech giant reverse the truck to drive over a beloved piece of technology once again. I know at least one TC staffer who is gutted by the inevitable second death of Google Glass. Update: Google tells TechCrunch that it remains committed to augmented reality, stating, “For years, we’ve been building AR into many Google products and we’ll continue to look at ways to bring new, innovative AR experiences across our product portfolio.”

Google drive plan